Elevate your professionalism and boost your referral sources.

Are you involved in placement or referral services for seniors, manage a senior community, or operate a company offering services to seniors? If so, joining the National Placement and Referral Alliance (NPRA) is a strategic move for your professional growth and visibility.

Membership in NPRA opens doors to numerous benefits. First and foremost, it enhances your visibility within the industry. As a member, you become part of a respected network of professionals dedicated to serving seniors and their families. This affiliation not only validates your commitment to excellence but also connects you with like-minded individuals and organizations.

By aligning yourself with NPRA, you demonstrate your dedication to upholding ethical standards and delivering exceptional service. Join today to amplify your presence in the senior care profession and unlock a wealth of benefits that will propel your business or organization forward.

Your membership is helping to advance the senior placement industry and increase the business of senior placement agents across the nation through an elevated level of professionalism and trust. 

NPRA is the premier trade organization representing senior placement agents committed to setting a higher standard when representing their senior adult clients.

Member Types

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Individual Agent

An NPRA Agent is an Individual Member and a professional who engages in the business of placement of senior adults with senior living communities and homes. An NPRA Agent must adhere to NPRA’s Best Practices and Code of Ethics, and be willing to be held accountable for his/her actions via NPRA’s grievance policy. NPRA agents are listed on the website's public "Find an Agent" Directory.

Pricing is Per Agent
$399.99 per year or $39.99 per month

Senior Living Provider

NPRA recognizes that without Senior Living Providers there would be no need for Placement Agents. Additionally, successfully working with clients requires a close working relationship and understanding between Placement Agents and Senior Living Providers. NPRA has developed the Senior Living Providers Membership.

Senior Living Provider memberships are for providers that offer housing accommodations to senior adults. There are two membership levels depending on the size of the Senior Living Provider.

Small Residential Care Homes (18 beds or less)
One membership fee includes all locations within a Chapter area.
$249.99 per year or $29.99 per month

Senior Living Communities (19 or more beds)
Membership fee is per campus and includes a directory listing for each location.
$349.99 per year or $39.99 per month

Senior Living Communities are are listed on the website's public "Senior Living Communities" Directory.


An Affiliate Member is a company partner that works in the senior placement industry supporting senior placement agents and communities. Placement Agents rely on the services of other industry professionals in order to provide excellence in service to their clients. Recognizing the important role of these businesses, NPRA created the Affiliate Membership.

This membership category allows networking and relationship building opportunities for those servicing the Placement Industry. Affiliate members can attend NPRA local and national chapter meetings, are “searchable” through the NPRA website, and can serve on both local and national boards of directors. Affiliate Members do not engage in the business of placement and referral compensation, and must follow the NPRA Best Practices and Code of Ethics. Affiliate members are are listed on the website's public "Companies Supporting Seniors" Directory.

Affiliate Member
$349.99 per year or $29.99 per month

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